Lately I’m managing quite a few blogs to publicize my own website, wordpress based blogs are obvious and easy choice for me, so far we all agree that WordPress is ideal for almost all kinds of blogging needs, people even use it as CMS, with the GPL liberal license make the WordPress the fastest growing blogging platform ever.
Then I found out that I probably should build blogs myself, subsequently I can use my own blogs to promote my other websites, and I think its not a patentable idea, all kinds of blog networks are out there for the exact purpose, but those are not my own sites and I don’t have control, and I have no way to post to those blogs, obviously I will have to pay the owner to use their blogs, probably not cheap at all.
Its a tedious job to maintain more than a few blogs, if you’re not using your blogs as spamming device, to write real stuff for your blogs will be time consuming, a successful blog needs a lot of hard work. I’ve seen quite a few real world examples, such as this one, Reliable Hosting , it has a nice name, the content on the site is not bad, since this is not a themed blog, there are all kinds of posts on the site. Check this one out, Sound Card , this blog is themed, all posts are following the same theme, and ranks well for quite a few keywords. there are more sites like these out there, but I believe you get the idea. One more important point, some of your blogs should not be very serious ones, let them get some content occasionally, just like this blog, KR Sling , your blogging network looks more natural with these casual blogs.
If you have a few established blogs already, you can try to build a few more, the old blogs will be helpful in promoting your newly built ones, get your own little blog network going is not that too difficult. It sounds pretty simple, but it won’t be easy to build even a tiny blogging network, follow the white hat tricks and ethic codes of online conduct you will be fine.